Empowering impact: how Suluh Penggugah is transforming NGO communication
Program:
Year:
Suluh Penggugah
2023
Through Suluh Penggugah, we believe effective communication is the cornerstone of successful social change. In today's fast-paced world, non-governmental organizations (NGO) need to articulate their messages clearly, compellingly, and in a way that resonates with their target audiences. By providing dedicated training, mentoring, and funding, we've helped NGOs sharpen their messaging, strengthen their campaigns, and amplify their voices.

We assisted 4 champions of Suluh Penggugah through a granting mechanism. One of the core areas we focus on is proposal writing. A well-crafted proposal can make the difference between securing funding and being overlooked. We assist NGOs to develop compelling narratives, highlight their unique value propositions, and present their projects in a way that is both persuasive and professional.

In addition to proposal writing, we also emphasize the importance of strategic campaign planning. A well-executed campaign can help NGOs reach a wider audience, generate awareness, and mobilize support. We guide them through the process of setting clear objectives, identifying target audiences, developing key messages, and selecting appropriate channels for dissemination.

Finally, we focus on overall communication effectiveness. This includes everything from crafting compelling social media content to delivering impactful presentations. We help them understand the importance of branding, storytelling, and audience engagement. By honing these skills, they can communicate their messages more effectively and achieve greater impact.

Key insights from our first batch

Our recent evaluation revealed some inspiring results:
  • Boosted confidence. Participants reported a significant increase in their confidence levels and communication skills.

  • Improved strategies. Grantees and non-grantees alike demonstrated improved campaign and communication strategies.

  • Positive impact. Supervisors of both groups observed notable positive changes in their team members' performance.

One of the most striking findings was the impact on participants' confidence levels. Many reported feeling more empowered to speak publicly, write effectively, and engage with stakeholders. This increased confidence can hopefully have a ripple effect, leading to more effective advocacy and greater impact.

Lessons learned: shaping the future of Suluh Penggugah

Based on feedback from participants and supervisors, we've identified key areas for improvement:
  • Ongoing mentorship. Participants expressed a desire for more regular mentorship and opportunities to learn from one another.

  • Diverse engagement. We aim to expand our reach beyond current grantees and provide ongoing support to a wider network of NGOs.

  • Enhanced motivation. We'll explore innovative ways to recognize achievements, offer continuous skill development, and foster a sense of community among participants.

One of the key lessons we've learned is the importance of ongoing mentorship. While our training programs provide a solid foundation, mentorship can offer personalized guidance and support as participants implement their new skills in real-world settings.
"We need more time and space for grant recipients to discuss their progress among them, so we can exchange meaningful takeaways for learning."

“The skills from Suluh Penggugah are excellent and beneficial for NGOs, enabling me to complete donor programs and drive public change. I hope for more regular mentoring and discussions, particularly among alumni.”

“It would be beneficial to have regular meetings to measure the impact of the capacity building provided to participants in the organization.”
We are committed to providing more mentorship opportunities, both through one-on-one sessions and peer-learning groups.

To maximize our impact, we're committed to:
  • Combining funding and mentorship: By providing both financial resources and ongoing guidance, we can ensure that our support translates into long-term success.

  • Focusing on sustainable change: Our goal is to build the capacity of NGOs so they can achieve lasting results and make a meaningful difference in their communities.

Get involved in making reformists become better persuaders
Suluh Penggugah is more than just a program; it's a kick-off movement. By empowering non-governmental organizations or civil society organizations to communicate effectively, we're helping to create a more just and equitable society. We believe every organization has the potential to make a difference, and our goal is to provide them with the tools they need to realize that potential.

We're dedicated to empowering NGOs to communicate and persuade more effectively. Our mission is to create a better world—or at the very least, one that's a bit less challenging. To expand this effort, we invite donors to contribute, enabling more NGOs to benefit from capacity-building in communication.

Contact us if you want to be more involved in Suluh Penggugah in the future.
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